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| The Matterhorn in the Wallowas has one of the biggest mountain walls in Oregon. (Terry Richard/The Oregonian/2005) |
Travel Oregon has launch a $3 million advertising campaign of the 7 Wonders of Oregon! These 7 natural wonders include: the Oregon coast, Mount Hood, the Columbia River Gorge, Crater Lake, the Painted Hills, the Wallowas and Smith Rock. Read more about this campaign below.
The campaign opened Monday, March 3, and will run through Monday, Aug. 4. Advertisements will air in cinemas and on television in Portland, Seattle, San Francisco, Boise and Vancouver, B.C., all prime markets for Oregon tourism.
The advertisements will be integrated with digital, social and PR campaigns in an attempt to encourage active travelers to visit the state.
Visitors will be invited to share their photos on Instagram with the #traveloregon hashtag. The traveloregon.com website will provide planning tools, suggested itineraries and other resources.
SRC: See Full article including links to polls about Oregon’s seven Wonders here.
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